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As part of Uniper SE Uniper Wärme GmbH takes care of supplying and marketing district heating. At the start of the project, the parent company had neither a communication nor a design concept for sales communication with new or existing customers of this division.

We developed a brand strategy, corporate design and web design for the online marketing service provider GreenRabbit. Online marketing is a must-have for every company. For experts and consultants, this fact opens up a market with huge potential, which is also highly competitive. Those who want to assert themselves need a strong brand that convinces customers and employees and stands out from the competition. GreenRabbit – measurably better. We have met this challenge with GreenRabbit. We have developed a clear and differentiated positioning for the brand. GreenRabbit stands for “For more clicks. Leads. Business” and offers its customers profile, visibility and success in the digital environment. We have derived a visual identity for the brand from the strategic basis. The logo represents the “green bunny” in an abstract form. It is concise, eye-catching and highlights the brand in the competitive environment. The new website is clear, structured, user-friendly and focuses on the essentials.