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The initial problem that GROHE was facing was the fact that their customer support centre was overloaded with requests, which resulted in long waiting times for callers. Our objective was to find a way to reduce the load on customer support and subsequently improve its service.

Within a larger process, ALLBAU AG, as the municipal housing company of the city of Essen, compared itself with other companies in the housing industry throughout Germany in the area of employer offers and services. BETTY + BETTY accompanied the benchmarking process as a partner within an interdisciplinary working group consisting of real estate experts and work psychologists and subsequently presented the results of the scientific study in a report.

In 2016, the Gelsenkirchener Gemeinnützige Wohnungsbaugesellschaft-GGW reacts above all to current political developments. In addition to its core business of housing management and the construction of new housing, it supports the city as a municipal housing company in many challenging issues such as housing for refugees or the creation of kindergarten facilities. BETTY + BETTY has conceived, designed and edited the company report.

With SCALE, EnBW is carrying out a digital transformation process. SCALE is a scalable, unified processing platform for all non-commodity products. Based on a modern IT architecture, it gradually integrates all previous isolated solutions from initial contact to billing into a continuous process. BETTY + BETTY gives this digital process a face. With the help of a clear identity and an overarching story, the transformation process is supported and facilitates the necessary adaptation process for employees.

CRAFTING IT is a subsidiary of IT-Consultancy BRIDGING IT and is responsible for service, support and further development of IT systems. With a clear employer communication, the attractiveness of Magdeburg as a location should be credibly communicated and the profile towards the surrounding competition should be increased. BETTY + BETTY has analysed the status quo and, on the basis of a comprehensive STORY, is focusing on the individual advantages of work organisation at CRAFTING IT over existing and new employees.

CSB-SYSTEM AG has been awarding the Hochschulpreis David-Kopf since 2006 and honors young graduates with 10.000 euros who best combine research and business practice. BETTY + BETTY was commissioned as part of the fundraising strategy to develop a high—quality mailing concept to win additional partners for the sponsorship of the university prize.

BAILAS CONTEMPORARY COIFFURE stands for contemporary hairdressing art and finds an exclusive home on Achenbachstraße in Düsseldorf's zoo district. The studio on the ground floor of an old building that was lavishly restored in 2012 is, in addition to the inspiring influences from the surroundings, also a place for relaxation and the necessary distance from everyday life. BETTY + BETTY transports the BAILAS brand into the room and is responsible for the complete interior design, from concept to implementation and the planning and design of individual furnishing elements.

PRODENTAL is one of the leading manufacturers of foreign dental prostheses. Together with the production site in Izmir, Turkey, around 300 employees in the family-run company work daily on the clearly formulated company mission: A smile doesn’t have to be expensive. BETTY + BETTY has developed a company brochure especially for dentists. After the successful initial contact, the practice team receives all important information about the company and essential background information to inform patients specifically about PRODENTAL dental prostheses.

According to the United Nations, Finland is once more the happiest country in the world in 2019, as it was the year before. Studies show that nature has a positive effect on our psyche and can reduce stress. At the same time, the world around us is getting busier and busier. Many travellers are looking for peace and quiet in a natural environment. These are all things that Finland offers in abundance. But how can we communicate this happy and natural lifestyle to the world? It’s about time everyone had the chance to learn from the best.

The Californian energy bar manufacturer CLIF has been supporting the active lifestyle of top and everyday athletes for more than 25 years. An essential part of CLIF’s philosophy is to do good in the world and provide customers, employees and the environment with positive energy. In order to carry the brand’s dynamic commitment beyond the US, a Europe-wide campaign is being developed, which will not only increase awareness but also focus on the brand’s happiness factor.

NATRUE is an internationally active non-profit association based in Brussels. It aims to protect and promote natural cosmetics worldwide. The NATRUE label, appearing on over 5,000 products worldwide, helps consumers identify authentic natural and organic cosmetics. Public Link has supported NATRUE for years by positioning the association as credible experts in the trade and consumer media.