Agentur-Projekte im Bereich Responsive Design

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BST ARCHITECTS create spaces in the fields of industry, commerce, education, culture and leisure. Above all, they use the diversity of DIFFERENT perspectives to harmonize the needs of the client, the wishes of the users and their own architectural standards. BETTY + BETTY has clearly defined the identity that has grown over the years and VISUALIZED it with the help of a tangible brand story in a new design concept.

BAILAS CONTEMPORARY COIFFURE was founded by the Düsseldorf hairdresser Apostolos Bailas and stands for exclusive hairdressing art. The core of the brand concept is the close connection between the master hairdresser and his guest as well as a HIGHLY INDIVIDUALISED service - with exactly one styling chair. From the welcome to the farewell, Apostolos Bailas is the only contact for its guests. BETTY + BETTY has accompanied Apostolos Bailas since his idea, has strategically advised him on business modeling and is responsible for all COMMUNICATIONS and design.

For the AI platform provider G2K we didn’t just do a rebranding — we helped to bring about their reincarnation: By christening their platform Parsifal. By introducing an all new corporate identity, including the custom typeface ‘Good2Type’. And by building a digital experience that showcases the marvels of their AI powered products.

As a management and technology consultancy, CASSINI develops strategies for digital change and leads its clients into the future. The consultants help corporations, medium-sized companies and the public sector to identify and implement relevant opportunities in a constantly changing environment. BETTY + BETTY analysed Cassini Consulting's employer profile in the public sector and, based on the central results, designed a comprehensive recruiting approach. With an integrated communication concept and a clear brand story, we support employer branding along the candidate journey.