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The Austrian NGO Global 2000 wants to start a campaign to raise awareness for the first conference for biodiversity and agriculture. They were looking for a creative key image and an agency that devises and realizes it.

Cooperative partnerships have proven to be the most valuable asset for Afinum during the last 20 years. Supporting its portfolio companies and their management at reaching their goals without interfering into daily business operations, the Afinum team sees itself as a trustworthy shareholder and partner. This approach is now well-established in the mid-tier and has helped Afinum to become one of the leading private equities investing in the mid-cap market of the DACH region. The German mid-cap investment firm Afinum has been shaping succession situations for SMEs for nearly two decades. With the nearing of their 20th anniversary, the necessity to transform their brand strategy and identity became apparent. The rebranding had to encompass their vision of putting people first as the most valuable asset of any company.